The goods: this week’s new products

12th June 2020 | Eativity editors

This week we bring you a new supermarket convenience range for busy peeps who hate chopping veg, a low-GI honey for those who want to cut back on sugar, a gut-healthy milk and a “superfruit” drink enriched with essential oils. Sounds fancy.

Coles launches biggest convenience range ever

Coles has launched its biggest-ever range of homestyle convenience meals under its new brand “Coles Kitchen”. The range is part of a transformation of the Coles convenience aisles designed to make life easier for customers. In total, 100 new meals and sides across Italian, Asian, Indian and Australian cuisines have been added to the shelves.

The recipes include restaurant-inspired meals like Slow-cooked Beef Brisket Bourguignon, Slow-Cooked Greek Inspired Pork, Chicken and Tomato Tagliatelle, Chicken Tikka Masala with Rice, Butter Chicken and Roasted Cauliflower Chana Masala.

Meals start from just $6.50 each, with soups from $3 each, sides from $2.30 each and meal centres designed for couples to share from $10 each.

Coles launched the range in response to customer research which found one in three don’t have the time to cook from scratch and more than half are not interested in cooking more at home, with chopping and cutting regarded as their biggest pain points with meal prep.

Capilano Low GI Honey

Hot on the heels of the launch of its Choc Honey spread, Capilano has launched a low GI honey that offers honey-loving Australians an easy way to reduce their sugar intake. The honey has been tested low GI (42) by an independent laboratory, using approved methodology based on the international standards for testing.

“Because this honey provides a slower and more sustained energy release, it’s also an ideal alternative to sugar for consumers looking to lower their sugar intake,” says Ryan d’Almeida, CEO of Hive + Wellness, the company behind the Capilano brand. “The naturally-occurring sugar profile of this specially selected 100% Australian honey influences the way it’s digested in the body, and its GI rating.”

The product has the endorsement of the Glycemic Index Foundation, which worked closely with Capilano during the development phase.

“Low GI foods are more slowly digested, helping keep your blood glucose levels stable,” explains Glycemic Index Foundation CEO Kathy Usic. “Whereas high GI carbs cause a sudden spike in blood glucose and lead your blood sugars to peak and crash.”

Capilano Low GI Honey will be available in Woolworths and select IGAs around the country.

Dairy Farmers A2 Goodness Milk

Dairy Farmers has released A2 Goodness Milk in 2L full-cream, lite and the segment’s first ever prebiotic variety. A2 protein milk is a type of milk that comes from specially selected cows that naturally produce the A2 beta casein protein, not A1 beta casein protein. Some evidence suggests that the A2 beta casein protein is less likely to cause digestive upsets.

The white milk launch follows off the back of the successful May launch of Dairy Farmers A2 Goodness Flavoured Milk, where the segment’s first ever chocolate milk was released in 1.5L and 300ml varieties, with 25% less sugar.

Like regular Dairy Farmers milk, a serving of A2 Goodness Milk provides eight essential nutrients, including calcium, protein and vitamins B2, B5 and B12, which assist with the development of strong bones, muscle growth and repair and mental performance.

In addition, A2 Goodness Prebiotic Milk offers the added benefits of supporting your gut health, improving gut microbiota by feeding the “good “bugs in your gut.

Dairy Farmers A2 Goodness Milk is available now at Coles Supermarkets across VIC, NSW and ACT, along with other leading retailers.

NingXia Red

Essential oils producer Young Living brings you NingXia Red – a powerful superfruit drink that’s designed to “energise, fortify and revitalise the body and mind”. The signature blend features Young Living’s orange, yuzu, lemon and tangerine essential oils combined with goji berry and wolfberry superfruits, along with blueberry, aronia berry, cherry, pomegranate and plum juices to deliver a whole-body nutrient infusion.

Chosen specifically for their flavour profiles, the essential oils included in the drink also contain d-limonene, a powerful, naturally-occurring component found in citrus oils.

The drink is sweetened with Stevia extract, and contains only 5g sugar per 60ml serving.

Find out more at the Young Living website.

Please enter your email address to subscribe to our newsletter.